Showing posts with label Video. Show all posts
Showing posts with label Video. Show all posts

Tuesday, February 12, 2008

Less travel. Less waste.

I cannot believe it. I was born in a family that used to migrate every summer either to Matheran or Mahabaleshwar and, besides, travelled at least once a year to Pune as well. This was while I was very young. In fact, probably in 1944 or 45, I even attended with my family MK Gandhi’s prayer meeting in Panchagani, where he was summering. (This is the hill station that has quite a few residential schools and is quite close to Mahabaleshwar.) Later on, too, I travelled far and wide on work. In spite of all this travelling background, I have come to believe of late that travel is a waste of time, effort and money and certainly not all that it’s cracked up to be. In the olden days, they used to say that travel broadened one’s outlook. You met new people, made new friends, learned about new customs different from what you were used to, saw new places and added to your knowledge. When I travelled on work, people envied my lot. Well, in those days, travel was probably necessary to deal with distant clients and suppliers. You could not really do it on telephone. Today, with the Internet and teleconferencing, frequent business travel has become unnecessary in quite a few instances. A few months back, I took a taxi to go for a meeting in Dadar and was caught at the Walkeshwar traffic signal in a traffic snarl because the Prime Minister or, maybe, the President was going in a long cavalcade to Governor’s House. He had come to inaugurate something or the other. Sitting in the taxi twiddling my thumbs for half an hour, I wondered why they couldn’t get him to inaugurate whatever he was supposed to via teleconferencing and spare us all the traffic jams and the delays. Think of the time and energy and inconvenience it would have saved, apart from exposing the VVIP to risk in transit. My opposition to travel also extends to holidays. I’ve come to believe that holiday travel doesn’t really help you to relax. The unearthly check-in timings, the delays en route, the ever-worsening terrorism scenario and the rest have added too much stress to holiday travel. I know a lot of people continue to go on holidays. My theory is, they do so because everyone else does. Also, they want to boast that they’ve been to such-and-such a destination and stayed at such-and-such fancy resort and so forth – and bask in the green glow of envy. Furthermore, they want to bore us with their out-of-focus holiday videos. If you want to see the Leaning Tower of Pisa, you can do so peacefully and leisurely in the privacy of your own living room by logging on to one of the several websites that has its pictures. In the process, you will have saved yourself so much bother and money and stress. You can eat your fill of pasta at the nearest five-star restaurant at a fancy price, if you are so inclined. Few of us can tell real pasta from fake, in any case. Teleconferencing can easily take the place of transnational meetings. All this is not such a bad idea because we will be conserving precious fuel, reducing pollution and the risk of exposure to terrorist threats as well as the peril of flying aircraft well past their prime staffed by underexperienced and unfit crew. I know everybody and his uncle and aunt will call my thinking goofy. I’m sure to be hugely unpopular with the travel and tourism lobby. I still feel, travel if you absolutely must is a good rule of thumb as of today.

Saturday, June 10, 2006

Worth zillions.

A few days after the much-hyped Indian Oscar contender ended an also-ran, my eye and attention were caught by an e-mail ad. Hollywood films are now produced more and more by independent producers, it said. They, in turn, depend for funds to 'develop' the project (the story, the talent package and the producer's ability to get the production financed) on legitimate individual investors (not money launderers). If one invests in the development of a movie, one can well recoup one's investment including interest as soon as production starts. What's more, one's 'stake' in the profits to come after the film is released remains untouched. Consider the multiple revenue streams now open to feature-length movies (theatre release, television, pay-per-view licensing, DVD/video release, merchandising and niche markets such as airlines, the armed forces, schools and colleges). Even alien also-rans may access all these money-making avenues once they're inside the magic circle. I also came across another instructive news byte. Looks like Hollywood is now using online auctions (Yahoo, eBay) to encash on movie memorabilia - instead of stashing it in a store room to gather dust and cobwebs - as well as to promote forthcoming projects. (Hollywood studios are sold on Web auctioneering by Doug Young) chicagotribune.com. (Free registration essential.) There are the studio-owned auction sites too, such as auction.newline.com where props from Lord of the Rings: Fellowship of the Ring came under the gavel and disneyauctions.com (or pages.ebay.disney.com).

Often the best man. Never the bridegroom.

How movies change the way we behave is both amusing and annoying. Ever since the three-and-a-half hour ‘wedding video', Hum Aapke Hain Kaun, became a smash hit, mehendi, sangeet and baraat with traffic-stopping street dancing – invariably with a video crew in attendance – became a sine qua non of nearly every (not necessarily Punjabi) affluent wedding in Mumbai. Even if the groom's and the bride's families were sharing the wedding hall, the make-believe baraat would start a little distance away just so that the baraatis and their spouses or fiancĂ©es got a video op to have themselves digitally immortalized as the pseudo-HAHK couple. That those on the road inconvenienced by this hankering after fifteen minutes of fame may be wishing fervently for a ‘shoot' of a very different kind won't even enter their HAHK-besotted brains. We can see this "Smile. You're on Candid Camera" mindset in operation in Indian studio audiences and sports fans in stadia too. Speaking of weddings, do you remember the often-cited phrase ‘Often a bridesmaid but never a bride'? In the Listerine mouthwash (halitosis) ad which ran without a break from 1923 for a decade, it summed up the sorry plight of the graceful but foul-breathed Edna. It is also an ‘original' addition to the English language? The copywriter, Milton Feasley, invented it and the mainstream lingo accepted it with open arms. http://www.amusingfacts.com/facts/Arts_and_Literature/more13.html. Also see http://chnm.gmu.edu/features/sidelights/whoinventedbo.html.